Chief Market Strategist

Brett Ewing

About Brett Ewing

In January 2027, Brett F. Ewing will reach the 30-year mark in the financial services industry, a career that began when he earned his license in 1997. A native of Tallahassee, Florida, he’s the owner, Senior Financial Advisor and Chief Market Strategist of First Franklin Financial Services, an independent wealth management firm in his hometown. Brett Ewing represents the third generation of financial planners in his family, and his reputation rests largely on his economic research and market commentary. Leading financial publications quote him regularly, and business news programs at the national and international level feature him often.

His preparation for the profession started at Florida State University, where he completed a dual degree in Economics and Finance in December 1994. Two years later, in December 1996, the University of Central Florida awarded him a Master of Business Administration. One year after finishing that MBA, Brett Ewing was licensed.

The story of the firm he leads begins in 1966. That year, George F. Ewing opened George F. Ewing Insurance, concentrating on life insurance, mutual funds and 401(k) management. An affiliation with Sun Life of Canada came in 1973, and property and casualty insurance joined the agency’s offerings in 1982. In 1998, the business took on the name First Franklin Financial Services as a tribute to George’s father, Leonard Franklin Ewing, who was the original “First Franklin.”

After returning to Tallahassee in 2000, Brett Ewing came aboard at the firm. Eight years later, he assumed responsibility for its operations, and 2008 also brought First Franklin its first Quantum Leap Award. When George retired in 2009, he remained with the firm in the role of Comptroller. More than five decades after its founding, First Franklin continues to look after the retirement and investment needs of individuals, families, businesses and nonprofits throughout North Florida. Leading a grassroots, independent firm with that kind of history is a real source of pride for Brett Ewing.

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